Circadia introduces Technogel technology from Italy, designed to support a more refined sleep experience.
Gurgaon (Haryana) [India], July 22:
Foam Home
, one of India’s homegrown mattress brands, has launched
Circadia
, a new premium sleep collection, as it celebrates
50 years
in the sleep solutions industry.
Founded in
1976
as a family-run mattress manufacturer, Foam Home has evolved alongside changing consumer needs while expanding its focus on sleep innovation. The company is now led by second-generation entrepreneur
Sabina Bhanpurawala
, who is driving its next phase of growth.
Named after the body’s natural
circadian rhythm
, Circadia has been developed around the understanding that sleep preferences vary from person to person. The collection is designed to offer
balanced comfort, support, pressure relief, and temperature regulation
through thoughtfully engineered sleep systems rather than relying on individual materials or trend-led features.
As Foam Home expands into India’s digital sleep market, Circadia takes a different approach from many online mattress offerings. Rather than focusing on
free trials
or
one-size-fits-all products
, the collection emphasises
engineering and personalisation
, with select models designed to be customised and adjusted over time as comfort preferences evolve.
The flagship
Circadia
range has been developed in collaboration with
Technogel Italy
and incorporates advanced sleep technologies focused on
ergonomics and pressure distribution
. Foam Home also partners with global manufacturers including
BekaertDeslee
and
Latexco Belgium
to bring internationally recognised sleep technologies to Indian consumers.
The launch comes at a time when conversations around
sleep health
are gaining greater attention in India, amid changing work patterns and increased screen time. Circadia adds to Foam Home’s premium portfolio with a collection developed to address diverse sleep preferences and requirements.
As Foam Home marks its
50th anniversary
, the launch of Circadia represents the next phase in the brand’s product portfolio. The collection brings together the company’s manufacturing experience with collaborations across global sleep technology partners, reinforcing its continued focus on developing sleep solutions for the Indian market.
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